Supermarket Ombudsman 'Will give real support to Cumbria's farmers' - Farron

South Lakes MP Tim Farron has welcomed the passing into law of the Grocery Code Adjudicator Bill, commonly known as the Supermarket Ombudsman, as "real support for Cumbria's farmers."

The Groceries Code Adjudicator Act received Royal Assent last Thursday and creates a new body with the power to name and shame the ten biggest supermarkets if they mistreat their suppliers, with ultimate powers to impose fines.

Tim said: "A Grocery Code Adjudicator standing up for our local farmers will give real support to Cumbria's agricultural sector. This was a key measure in the Liberal Democrats' manifesto and I am very pleased we have been able to achieve our aim.

"Working closely with farmers and producers across Cumbria, I have heard many stories of supermarket bullying which has forced farmers to accept unfair prices for their produce. Now farmers will be able to report these tactics to the Adjudicator and supermarkets who continue to behave in this way will be accountable for their actions.

"The new ombudsman will be a real ally for farmers in Cumbria and ensure that they are getting a fairer deal from the major supermarket chains."